Shepley can confidently claim to offer one of - if not the most - professional and comprehensive collections of marketing support material available from a UK fabricator.

At Shepley we fully understand the needs of our customers therefore every piece of marketing support material has been designed with the same care and attention as our windows, door and conservatories. The marketing support material offers Shepley customers the opportunity of an exclusive, premium brand that combines good looks, security and most important of all, saleability. This aids two major areas of our customer's business development;

• To increase the number of sales generated, and
  
  
• To improve sales conversion rates.
  

• The Consumer brochure, presenting an upmarket, lifestyle feel as well as including benefits to the consumer of the entire Shepley range of products. The consumer leaflet is a condensed version of the brochure, highlighting key features and benefits in a low cost format as a tempter for those cooler prospects.
  
  
• The consevatory brochure showcases a series of striking conservatory installation photographs.
  
  
• The Tough on Crime leaflet tackles the security and safety aspects of the Shepley system in an easy, visually comprehensible style.
  
  
• The Checklist leaflet allows the consumer to make comparisons with other less specified systems on the market.
  
  
• The retail flyer is a direct mail piece designed around the lifestyle appeal of PVCu windows, doors and conservatories, heavily promoting the advantages of buying PVCu products.
  
  
• The Visage Ornate® leaflet promotes the new fully sculptured range, which can be offered as a shapely alternative to any homeowner considering replacing replacements.
  
  
• The Inline patio and Composite door leaflet draws the reader to the key features of these products with plenty of visual impact.
  
  
• The Document L leaflet is aimed at educating the consumer regarding the Kyoto agreement, approved Document L building regulations and the impact it will have on their window and door purchase. The leaflet aims to distinguish you from your competitors as a knowledgeable and ethical retailer.
  
  
• The after sales pack consisting of the product guarantee, user guide, after sales survey and referral card offers the consumer piece of mind when buying from a reputable local company backed by Shepley's national brand. The after sales survey gains useful customer testimonials that can be displayed for prospect customers, whilst the referral card acts as a good quality lead generator.
  
  
• The Screw test pack is designed to highlight that every single component used in the construction of Shepley products is of the highest standard.
  
  
• The Window transfer highlights the key features and benefits of the window system including a diagram of the multi-point locking system and relevant accreditations. These can be used for visual impact on showroom and salesman samples.
  
  
• The Saracen secure leaflet and Saracen registration form can be offered to those customers who wish to register with the scheme. Its primary benefit is that it offers the consumer a minimum saving of 20% on household insurance and, in the unlikely event of a break-in due to the failure of the locking system, they can claim up to £1,000 compensation.
  
  
• Sales samples of windows, door jambs and corners are available with a variety of finishes and options, to help demonstrate the design and build quality of Shepley frames. Sample bags are also available to make samples easier to transport, keeping them in pristine condition and more importantly giving you a professional look.
  
  
• The range of retail press advertisements, featuring windows, doors and conservatories are designed to inspire consumer confidence in your business as a specialist retailer.
  
  

If you require any additional information regarding Shepley's marketing support range and how it can help your business, please feel free to contact a member of the marketing department.